ROI in training
customer service trainingROI in trainingcustomer service traininghome : ROI in trainingROI in trainingabout uscustomer service trainingcontact us : customer service trainingROI in trainingcase studies : ROI in trainingcustomer service training
Client login

MANAGEMENT VOICE

Essentials for Aligning Goals

Management Voice Index
Subscribe to Management Voice

Aligning Training and HR activity to an organisation's strategic goals is much harder in practice than in theory! Cascading goals down through an organisation can sometimes end up like Chinese Whispers. However, aligning goals is a key aspect of both measuring and delivering a good ROI in training

 

Aligning Goals - Essential First Steps

 

1. Start at the top

 

What are the financial goals of the organisation and how are they translated into strategic goals (public sector organisations will look at strategic goals first and financial goals second)? This is a job for the Board, often aided by a good facilitator.

 

Your company strategy document should make these links clear.

 

 

2. Value the goals

 

This can be a challenge: If the goal is to be Number One for Customer Service – what is that worth to the business? If the public sector organisation has a major delivery target, what proportions of reward/resources are at stake?

 

By valuing the goals, even if only roughly, it will become clear where the business needs to invest resources.

 

 

3.  Ask each person to align their goals with their managers

 

This is the acid test – each person needs to understand how their work enables their manager to deliver the results that are needed. Note that this is the exact opposite of daily management practice, where each manager ensures that they are supporting the team below them to deliver their individual goals.

 

However, for the business to really be aligned, each person should understand how what they do contributes to the whole.

 

In many organisations, the impact of this step – asking people to align themselves upwards – is that a gap appears between what the organisation strategically has committed itself to deliver and what each person is focused on doing. Sometimes major organisational goals are missed because the organisational goals are not fully converted to personal goals through the team.

 

In the next issue we will talk about how to use the goal alignment process to create a detailed Line of Sight – the foundation of our approach to ROI in training .

 

 

Management Voice Index
Subscribe to Management Voice

 

 

ROI in training
customer service training
Keep yourself up to date on training and evaluation issues with our fortnightly e-briefing Management Voice
ROI Training Resources Sitemap customer service training Tel: 01491 411 544 phone training customer service skills