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Q: What makes 3C special?
A: Our company philosophy - Give skills & tools. Win hearts & minds.

Q: Why 3C?
A: Because we help our clients succeed through Clarity, Creativity & Communication.

CLARITY – 3C brings Clarity to all your training, development and evaluation projects. It was the drive for Clarity that led to the creation of The ROI Academy™ and its suite of tools to help you measure and evaluate Return on Investment in Training. 3C uses the Academy tools for training programme design and development to ensure that each of our clients has total clarity about the expected impact of their training programmes.

CREATIVITY - Each training programme needs to engage delegates afresh. We use an incredible mix of training styles from the unique Phone Delivered Training™ to Executive Coaching, from Forum Theatre to Classic Classroom delivery. We specialise in creating a training programme design that you can implement yourself, or with support. Our team of programme designers include winners of coveted national Training Awards; Training Directors from the world's admired companies; specialists in Myers Briggs, Miller Heiman and other training technologies; consultants from the 'Big Four' consulting organisations, and former HR Directors of blue chip companies.

COMMUNICATION – People are most likely to change behaviours when they have bought into the need for change. That's why we choose our instructors, coaches and consultants for their inspirational qualities as well as their skills and knowledge. Our specialist visual communications team includes award-winning creators of internal and external communications programmes.

Our training programmes include management development training, customer service skills, consultative sales, telephone sales training, contact centre training, supervisor training, to name but a few.

The ROI Academy is a division of 3C Associates and focuses on training evaluation. It offers tools, processes, consulting, project implementation and open workshops to help you model, maximise and measure the impact and value of your training.

Our directors have broad senior management experience in blue chip organisations and entrepreneurial start-ups, with roles including CEO, Marketing Director, Managing Director and Finance Director. Add this to several decades of experience running training consultancies between them and you get a business focussed approach to delivering solutions for L&D that really work.

3C is owned by its management and is based in Henley on Thames, UK. It has a range of blue chip, public sector and specialist small business clients.

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